Sales Channels A Sales Channel is a place where products are brought to the market so that they can be purchased by consumers. Sales Channels include: Brick-and-Mortar Stores, webshops, marketplaces and direct sales.
Sales Channel Groups Inventory can be assigned to Sales Channels and Sales Channel Groups. Setting up Sales Channel Groups allows you to link certain Sales Channels to the warehouses that should be used to fulfill the orders placed in the sales channel group.